We basically reached the point where Facebook policy and values were not compatible with Viber. What led to Viber cutting ties with Facebook? What are the main reasons behind this decision? This week, Rakuten Viber CEO Djamel Agaoua answered our questions about the messaging platform cutting business ties with Facebook. To elaborate, Toggle reached out to another tech company that claims to do things a little differently. While their pullout has barely registered a dent in the social media giant's revenues, it shows a growing dissatisfaction with the way tech companies handle our increasingly digital social interactions and public discourses. With over 1100 companies joining in an attempt to deny Facebook ad revenue – companies like Honda of North America, CocaCola, CVS Health and more – the movement has tried to press home the message that Facebook as a platform and as a company needs to do more to curb the spread of hate speech.
Since the United States erupted in a spate of protests against systemic racism and racial violence last May, a slew of companies have banded together and boycotted business ties with Facebook.
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